ELEPHANT PARADE
The Elephant Parade is an open air art exhibition of decorated elephant statues that seeks to attract public awareness and support for the cause of the elephant preservation and conservation.
Elephant Parade is not a charity, but it is probably the most charitable enterprise in the world. Part of all benefits from Elephant Parade are donated to The Asian Elephant Foundation. This independent charity supports various projects throughout Asia, varying from elephants hospitals to the lease of land, where elephants have enough space to mate and live in peace. Over the past three years, more than 7 million euro was raised at auctions in Europe. Over 4 million euro was donated to charity. To date, hundreds of Asian elephants have been saved and cured, but there are still thousands of elephants that need our support. It is the combination of Art, Business and Charity. Art drives the value of the Elephant Parade. The higher the quality of the Art that is made, the more profitable the Business will turn out to be, the higher the amount that will be raised for Charity.After having been on display on the best locations, the elephant statues are auctioned off to museums and art collectors. Top auction houses like Christie's and Sotheby's underline the potential value of Elephant Parade art. Elephant Parade wants to attract the most renowned artists worldwide. So far, top artists like Paul Smith. Jack Vettriano, Tommy Hilfiger, Corneille, Diane von Furstenberg, Lulu Guiness and Sabine Roemer have painted one or more elephants. Each elephant statue is a unique piece of art.
Foglizzo customized an idea of Sabine Roemer, creating the Elephant nominated "Madonnina". The Duomo of Milano, the largest cathedral in Italy which is dedicated to Santa Maria Nascente, inspired Sabine Roemer to create this beautiful bespoke "Throne Elephant", entirely realized by Foglizzo's craftsmen with Foglizzo Full Custom Leather. Full Custom is the service that allow the clients to fully build its own product, choosing any colour or effect wish (mono-colour, B-colour, antique, shiny, matt), combining it with a collection of over 500 embossed patterns and finally apply any of Foglizzo special treatments, such as H2O, Thermo, Acoustic, First Class. The Elephant Madonnina is decorated with customized leather piping and Foglizzo Crystal Leather™, the Nubuck and Suede collection made with Swarovski elements for upholstery, furniture and decorative details.
